Content Marketing

JOB DESCRIPTION

Position: Content Marketing

HAPLAST GROUP

HAPLAST GROUP is a leading company in the packaging industry in Vietnam, with nearly 20 years of experience in researching, manufacturing, exporting, and trading plastic and eco-friendly packaging products. HAPLAST operates two modern, large-scale factories located in An Thi, Hung Yen, Vietnam, and holds numerous international certifications: JIS, FDA, BRC, ISO 9001: 2015, OK Compost Home, OK Compost Industrial, among others.

Thanks to its high-quality products and reputable service, HAPLAST has successfully exported to and gained the trust of customers in over 90 countries worldwide, including demanding markets such as Japan, the EU, the USA, the UK, Canada, Germany, Spain, the Netherlands, etc.

1.Job Description

Develop creative content ideas for the company’s media platforms (Website, Fanpage, LinkedIn, Zalo, TikTok, etc.).
Write PR articles, press releases, advertising content, and product/brand introductions.
Collaborate with the design team to produce images, videos, infographics, etc., for communication campaigns.
Manage and optimize SEO content on the website, ensuring SEO standards to increase traffic and improve search rankings.
Monitor and analyze content performance using measurement tools (Google Analytics, Facebook Insights, etc.) and propose improvements.
Participate in developing long-term content strategies, supporting Digital Marketing campaigns and brand development.
Assist with other tasks as assigned by management.

2.Job Requirements

Proficiency in English is an advantage.
Bachelor’s degree in Marketing, Communications, Journalism, or related fields.
Strong writing skills with the ability to create engaging content tailored to the target audience.
Proficiency in basic design tools such as Photoshop, Canva.
Understanding of Content Marketing and online marketing strategies.
Basic knowledge of SEO and content optimization.
Ability to utilize AI tools like ChatGPT to support work.
Strong independent and teamwork skills.
Up-to-date with the latest trends in marketing and content creation.
Creative, enthusiastic, and eager to learn.

3.Benefits

Salary: 10-15 million VND.
13th, 14th, and 15th-month salary bonuses (based on performance).
ESOP stock bonus as per company regulations.
Social insurance as per legal regulations, 24/7 accident insurance, life insurance, and medical care for managers, outstanding employees, and long-term employees.
Clear career advancement roadmap.
Bonuses for major holidays.
Company anniversary bonus (August 18th).
Outstanding employee bonuses.
Long-service bonuses.
Innovation and improvement bonuses.
Annual company-wide trips.
Scholarships for employees’ children.
Travel allowance for employees returning home for Tet holiday.
Haplast Support Fund: Assistance for employees in difficult circumstances.